Content writer

Primary Responsibilities:

  • Review Asana tasks and align on daily priorities
  • Write or refine:
    • Social media captions & carousel copy
    • Ad copy (hooks, primary text, headlines, CTAs)
    • Landing page sections
    • Book/workbook content
  • Research audience language, pain points, and competitor angles
  • Share drafts on time, apply feedback, and deliver final versions
  • Maintain clean version control and organized folders

Skills & Competencies Required:

  • Technical Skills:
    • Strong writing and editing skills
    • Ability to write hooks, headlines, and CTAs
    • Understanding of basic conversion-focused copy
    • Comfortable with Google Docs / Notion
  • Soft Skills:
    • Clear and simple writing style
    • Ability to adapt tone for different brands and audiences
    • Good execution speed
    • Openness to feedback
    • Strong organisation and ownership

Experience & Qualifications:

  • 1–3 years of content writing or copywriting experience
  • Experience with social, ad, LP, or product content
  • Portfolio required: Writing samples preferred
  • Marketing or performance writing exposure is a plus

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